Every piece starts in pencil.
I draw to slow down and look closely. The same habit shaped my brand design work for Business Professionals of America, where two of my team's brands placed at the national level.
Award winning brand design
Two brands, both placed at BPA Nationals
1st Place, Illinois State
5th Place, BPA Nationals
Paws in the Park
Brand identity for a pet adoption festival
BPA Visual Design Team · 2025 to 26 · Team of four
I led the logo. I drew three concepts by hand, chose the puppy over a bone, and refined it into a vector mark in Photoshop, then carried it across a flyer, apparel, and a collar and leash.
SKETCH TO SYSTEM
Pencil Concept
Event Flyer
Apparel
Merchandise
2nd Place, Illinois State
3rd Place, BPA Nationals
Rustic Roots
Brand identity for a local farmers market
BPA Visual Design Team · 2024 to 25 · Team of two
We co managed the project. I sketched one of our two logo concepts and led the website; together we refined the chosen mark using the rule of thirds and built it into a flyer, apparel, and a tote.
SKETCH TO SYSTEM
Pencil Concept
Event Flyer
Apparel
Merchandise
